Why You Should Blog Too

Search Engine Strategies has some great statistics they're using to promote their webinar, "Consumers and the influence of Blogs: What it Means for Your Marketing Mix." I am going to share some of them with you now.

1. Frequent blog readership has spiked 300 percent in the last 4 years.
2. Blogs command 77 million unique visitors monthly
3. 90% of bloggers say they actively blog about brands, and 4 out of 5 organically post reviews
4. Half of blog readers say that blogs influence their purchase decisions

These stats were taken from Jupiter Research and Technorati, you can learn more by clicking on the title link.

If this hasn't convinced you that this is a worth while form of viral marketing then I humbly suggest that you do a bit more research. If it is just a matter of you not having enough hours in the day I can totally get that. There are actually people out there that will ghost write your blog for you. Get ready for it, shameless self-promotion coming up, we're one of them and we'd love to hear from you.